Adventurrito: Clever Ads and Billboards
I love Burritos. Yes, with a capital “B.” Chipotle makes awesome burritos. Therefore, I love Chipotle. Chipotle wants me to win 20 year’s worth of burritos through a game called Adventurrito. You can play too, but you won’t win because I am going to win. Anyway, this is a little series about my thoughts as I play to win 1,040 burritos. SPOILER ALERT: DO NOT CONTINUE READING IF YOU DO NOT WANT THE ANSWER TO TODAY’S PUZZLE!
As some of you know, I work in the branding world so I was actually very excited by this “research” assignment. In this puzzle you have to look up Chipotle billboards do fill in some blanks. I found it to be an activity inn uncovering some brilliant copy.
My favorite billboards were:
And one that said “The Happy Pill. Now in a 567,000 mg dose.”
Finally, as a bonus, how can we not include this one:
- Chipotle Will Give 20 People Free Burritos Until 2033 (mashable.com)